Über die Firma
Precise Contextual Targeting for a cookie-less world.
In the “new normal” of media ecosystem where tracking is heavily restricted…
We ensure that advertisers and publishers can deliver engaging and effective brand-safe campaigns to only the most relevant audience.
After rigorous customer development, we refined our ML and algos to deliver significant results for the hyper-growth contextual advertising market. We continue to partner closely with advertisers, agencies and platforms to evolve performance by harnessing the power of NLP and AI for precise matching.
Our Founders and Executive Team are veterans in the fields of ArtificaI Intelligence (Machine Learning and NLP), Digital Media, AdTech and MarTech Technology and have built and deployed products at scale. The originate from companies like AdScale, Amobee (Singtel), Stroeer, JobScout, ClipKit, Ogury and others.
Über das Produkt
We created an advanced semantic analysis and targeting platform (hyScore|act) without collecting personal data, enabling:
Advertisers to promote their brand or product through intelligent segmentation; delivering the right message when users attention is focused on a topic, specific content or article – 100% cookie-less…
… and Platforms and Publishers to generate the most relevant audience and segments to drive higher ROI.
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